Newly cash-rich consumers are continuing to budget carefully on food and using extra money to buy luxuries they were previously unable to afford

Britain’s supermarkets are struggling to attract newly cash-rich consumers who are using their extra spending power to buy luxuries they denied themselves when incomes were being squeezed, according to the latest retailing health check.

Food sales fell for the first time this year in July, according to the monthly British Retail Consortium-KPMG sales monitor, in a month when overall sales rose 2.2% on a year earlier.

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Source: The Guardian Circular Economy RSS