Paddy Power has become notorious for its controversial advertising, and Betfair is not beyond raising an eyebrow or two with its campaigns

Paddy Power and Betfair say their merger will bring together two distinct but complementary brands that have both used eye-catching advertising to lure punters.

Paddy Power has muscled its way into the public consciousness with unruly advertising campaigns and stunts intended to irritate or offend.

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Source: The Guardian Circular Economy RSS