The decision to switch to cage-free eggs is part of a push to reinvent the chain, and signals a growing sensitivity among customers to animal welfare issues
McDonald’s says it will switch to cage-free eggs in the US and Canada over the next decade, marking the latest push under CEO Steve Easterbrook to try and reinvent the Big Mac maker as a “modern, progressive burger company”.
Under pressure to revive slumping sales, McDonald’s has already announced a number of changes since Easterbrook stepped into his role earlier this year. In March, the Oak Brook, Illinois company said it would switch to chickens raised without most antibiotics. And in April, it said it would raise pay for workers at company-owned stores, which represent about 10% of its domestic locations.
Continue reading…
Source: The Guardian Circular Economy RSS