Blueberries and raspberries sales up as newer, robuster varieties bring greater yields and liquidisers such as Nutribullet fly off the shelves

It is the liquidiser revolution that is changing what we eat: sales of blueberries and raspberries are soaring as health-conscious shoppers embrace smoothies as a short cut to consuming one of their five portions of fruit and vegetables a day.

Demand for blueberries is up by nearly a third this year, while raspberry sales are ahead by 20%. Their popularity has been supported by the engineering of robust new varieties that survive the trip from field to fridge in a better condition.

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Source: The Guardian Circular Economy RSS