Volume of milk sales is rising steadily but its shrinking value to farmers backs claims that supermarkets are using milk as a weapon in a price war

Asda has caved in to pressure from dairy farmers and raised the price it pays its milk supplier, as figures show that sales of fresh milk in Britain are on course to hit their lowest level by value in eight years.

Britain’s third-largest grocer said it is increasing the supplier price to “a level that will assist” farmers. Asda will commit to paying 28p per litre for 100% of its liquid milk volume throughout its entire range.

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Source: The Guardian Circular Economy RSS